Diplom-Betriebswirt (FH)
Orleansstrasse 65
81667 Munich
Germany
Fon +49(0)89.666 162 41
Fax +49(0)89.666 162 42
Weblogs and communities are new internet forums where the public can research or swap information about companies or products. Frequently this happens with no governance from the companies involved. More often than not the companies in question have no knowledge and no power over what the public says about them or their products. Infactual or incorrect testimonies can be promptly dealt with if professionally and quickly confronted. Reacting when the damage has already been done is often too late. Marketing Partnership is aware of the importance of Blogs and Communities in bringing the true message to the target group. It has been proven that self-regulation of blogs and communities often has a negative effect on consumers.
» read more» print version «